Pain Points: What You Must Know About Your Potential Clients
How well do you know your potential clients? Chances are you’ve developed at least a simple client avatar. You know her business, her age, her income and education levels. You…
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How well do you know your potential clients? Chances are you’ve developed at least a simple client avatar. You know her business, her age, her income and education levels. You…
Read MoreIf there’s one thing that confuses and frustrates new (and even seasoned) copywriters it’s the not-always-obvious features and benefits. We want to share all the great things about our new…
Read MoreJV partners and affiliates are a huge asset for any coach or product seller. They’re the ones who are out there singing your praises, spreading the word about your services,…
Read MoreNo matter how proudly you embrace the “solopreneur” title, there comes a time when you absolutely must reach out for help. And for savvy business owners, that help often comes…
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